About us

Our agents understand what riders like you need, and are knowledgeable of the ins and outs of motorcycle insurance.

We specialize in coverages that help protect Harley^® motorcycle riders like you and meet your unique needs—from state-required liability insurance, to the leather and safety apparel you wear, to the customization of your Harley^® motorcycle. 

Table of contents

• Claims
• Products
• History
• Coverage
• Relationships
• Safety

If you’re involved in an incident and you need to file a claim, we’re here to help you. We know how important your Harley^® motorcycle is to you, and that you want to get back on the road as soon as possible.

We can direct you to a claims representative who has a thorough knowledge of Harley-Davidson^® bikes, and who will work with your H-D^™ dealer to get you back riding on the open road.

At Harley-Davidson Insurance Services, we offer an array of insurance and protection products through your local Harley-Davidson^® dealer, including:

• Extended Service Plans
• H-D^™ Theft Protection
• H-D^™ Planned Maintenance
• H-D^™ Appearance Protection
• Many other products

For much of our history, we have been appointed to many of the top motorcycle insurance carriers, including Progressive Insurance, Dairyland^® Insurance, Foremost Insurance, and other top motorcycle insurers.

Progressive Insurance

For a brief period of time, we moved to exclusively writing new policies with the Progressive Motorcycle Insurance product.

Dairyland Insurance

With options ranging from basic liability insurance all the way up to full coverage with protection for additional custom parts and equipment, our relationship with Dairyland ensures there is a policy for virtually every rider. And, Harley-Davidson Insurance is available for nearly all makes and models—even other brands of motorcycles.

All of these experiences have led us to where we are today, which is selling a unique Harley-Davidson^® Insurance product, designed specifically for the Harley^® motorcycle rider.

We’re dedicated to your safety and the safety of your passengers. That’s why we encourage you to ride safely and respectfully, and within the limits of the law and your abilities.

Always wear an approved helmet, proper eyewear, and protective clothing—and insist your passenger does the same. Never ride under the influence of alcohol or drugs.

And finally, know your Harley^®, and read and understand your owner’s manual from cover to cover.

Together, we can do our part to make the roads safer for all of us.